Think You Know Coconut? Discover 5 Ideas That May Surprise You A coconut may be familiar, but what Filipino entrepreneurs are doing with it is anything but. Mounted by the Department of Trade and Industry (DTI) in partnership with the Department of Agriculture–Philippine Coconut Authority (DA-PCA) and supported by the Coconut Farmers and Industry Development Plan (CFIDP), the DTI-Bagong Pilipinas COCONUTPhilippines Trade Fair 2026 brought together around 300 coconut MSMEs nationwide at the SMX Convention Center Manila . Through SM Supermalls' SM for MSMEs program, homegrown coco-preneurs received a high-visibility marketplace to showcase their creative ideas and zero-waste innovations. Here are five discoveries that showcase the versatile future of the Philippines' "tree of life": 1. One coconut, endless possibilities Elmer Marbello of Marbello’s Processed Foods Manufacturing has developed around 40 products utilizing every part of the crop, including coconut linime...